2019 Wisconsin Banker of the Year Award Acceptance Speech

By Todd Nagel
President & CEO, IncredibleBank

February 4th, 2020 Wisconsin Dells, WI


GOOD EVENING. THANK YOU RANDY, THE SELECTION COMMITTEE, AND THE WBA FOR THIS AWARD. IT CERTAINLY IS THE GREATEST OF HONORS TO BE RECOGNIZED BY YOUR PEERS. A FRIEND OF MINE JUST TOLD ME, “HEY NAGEL, YOU KNOW YOU ARE GETTING OLD WHEN YOU START GETTING AWARDS LIKE THIS!”  I SAID, I FEEL LIKE I AM JUST GETTING STARTED! NOT BAD FOR A JC PENNEY BRAT BORN AS A NEBRASKA CORNHUSKER, RAISED IN THE UPPER PENINSULA OF MICHIGAN ON THE BACK OF A SNOWMOBILE, WITH MY FIRST W-2 JOB RUNNING THE FLASHING BLUE LIGHT AT K-MART.

I WOULD LIKE TO TALK ABOUT IncredibleBank FOR A MINUTE. AS THAT VIDEO SHOWS, IncredibleBank IS NOT ABOUT “US”, OR THE LOGO, OR OUR BUILDINGS, OR OUR PRODUCTS, IncredibleBank IS ABOUT OUR CUSTOMERS. ”THEY” ARE INCREDIBLE. WE BELIEVE OUR GREATEST ASSETS ARE “OUR” EMPLOYEES. IN OTHER WORDS, PEOPLE BANK WITH PEOPLE, NOT BRANDS. OUR TEAMS DELIVER AN INCREDIBLE CUSTOMER EXPERIENCE, OR I.C.E EVERYDAY, AND YES, I.C.E. IS TRADEMARKED.

IMAGINE AN ENTIRE COMPANY EXECUTING ON A MEASURABLE CUSTOMER SERVICE DELIVERY MODEL DEDICATED TO MARKET DISRUPTION. NOW YOU MIGHT ASK, TODD WHAT MARKETS ARE YOU DISRUPTING?  AND THE ANSWER IS BIG BANKS, WE HUNT BIG BANKS, NOT LOCAL COMMUNITY BANKS; WE LOVE COMMUNITY BANKS!  EVERYONE IN THIS ROOM CAN THRIVE IF YOU HUNT BIG BANKS. THEY CREATE FRICTION, CUSTOMER FRICTION, AND WE ARE DEDICATED TO ELIMINATING IT.

IN CLOSING, I WOULD LIKE TO SAY THIS “AWARD” IS NOT MINE; IT BELONGS TO MY SHAREHOLDERS, TO GREG NICKLAUS, MY BOARD, RAY ALLEN IS HERE TONIGHT, MY GREAT FRIEND AND ADVISOR STEW ETTEN, AND MY ABSOLUTELY AMAZING, FANTASTIC, DYNAMIC, TIRELESS TEAM THAT I AM SO BLESSED TO LEAD, AND SOME OF THEM ARE HERE AS WELL;  KATHY STRASSER, GLENDON PETERSON, JIM LAHTI, ELLIE REINECK, STEPHANIE DUNN, COREY MILLER, PAUL SCHLUMBERGER, AND MY RIGHT HAND JANET THARALDSON.

LAST BUT CERTAINLY NOT LEAST....MY FAMILY, AND SOME OF THEM ARE HERE TONIGHT AS WELL. MY ROLE MODELS IN LIFE, MY PARENTS GENE AND JUDY NAGEL, MY SISTER TEDDIE AND HER HUSBAND TIM, AND A VERY, VERY, VERY SPECIAL LADY, “MY SARA” ALONG WITH HER TWO AMAZING SONS DYLAN AND TYLER. THANK YOU!

Read About The Award