Skip Navigation

About Us

Finally, a bank that lives up to its name. Click to learn more about IncredibleBank.

Looking for an online bank that treats you like a community bank? Well, hello there.

IncredibleBank, an online bank and a division of River Valley Bank, opened in 2009 as one of the early internet-only banks. Our goal back then was not only to be an online bank with great interest rates, but also to provide secure banking and high touch customer service online. Today, we are rated a Top 10 Digital-Only Bank! We basically wanted to make online banking easier and more convenient by allowing people to bank anywhere and anytime on the internet...but with the same great service and security you get from a brick-and-mortar community bank. We bring a community driven approach into a digital banking experience.

So, how has the IncredibleBank story played out?

Shortly after IncredibleBank opened, it was named one of the “least evil banks” and “still awesome” by CNN. Since then, IncredibleBank has continued to be one of the top online banks with secure products and exceptional customer service.

We invite you to experience all that is IncredibleBank by applying for an account today . We're confident—and we better be with a name like ours—that you'll find we aren't like any other high interest online bank.

You'll be glad to know that your deposits are insured by the FDIC. IncredibleBank is an online division of River Valley Bank, an FDIC insured financial institution established in 1967. (Learn more here about River Valley Bank's history.) Accounts at IncredibleBank are FDIC insured to the maximum allowable limits ($250,000) per depositor (deposits at IncredibleBank will be combined with any deposits you have at River Valley Bank for determining FDIC insurance coverage). To calculate your insurance coverage, use the FDIC online Electronic Deposit Insurance Estimator .


This just in:

IncredibleBank in the news:



How a $1.3 Billion Institution Launched Its Own Digital Bank (from The Financial Brand) - February 2019

IncredibleBank℠ Earns 2019 Top 10 Online Bank Honor (from - January 2019



Why do banks launch separate internet bank brands? (from - April 19, 2018

A Wisconsin bank has developed a profitable lending niche by catering to the purchasers of luxury motor coaches (from Siefer Report) - April 2, 2018

10 Best Savings Accounts of 2018 (from - Jan. 13, 2018

10 Best Checking Accounts of 2018 (from - Jan. 12, 2018

10 Best Online Banks of 2018 (from - Jan. 11, 2018



New Top Savings Account Rate at IncredibleBank - 1.55% APY for $25K+ (from - Nov. 21, 2017

Incredible Bank Online Savings Account Review: 1.55% APY Rate (from Hustler Money Blog) - Nov. 21, 2017

Best Bank Account Interest Rates (from - Nov. 14, 2017

IncredibleBank's 12-Month IB CD Now Earns 1.72% APY (from - Nov. 13, 2017

Best National Savings Accounts for November 2017 (from Bankaholic) - Nov. 10, 2017

Pursuing the Pole Position in Digital Banking (from Bank Director) - Nov. 3, 2017

IncredibleBank Savings Account Now Earns 1.41% APY ($250k+) (from - Oct. 4, 2017

The IncredibleBank Team and Matt DiBenedetto Return to Daytona (from - June 30, 2017

IncredibleBank Joins Kyle Busch Motorsports for 2017 Season Starting at Kansas Speedway (from IncredibleBank) - May 12, 2017

IncredibleBank Joins Go Fas Racing for 2017 Season (from - May 10, 2017

IncredibleBank Increases Rate on Savings Account (from - May 2, 2017

IncredibleBank CD Review: 9 to 19 Month CD Rates (from - Jan. 18, 2017

Ten Best Online Banks of 2017 (from - Jan. 9, 2017



Bringing Small-Town Charm to the Internet's Big City (from - Dec. 22, 2016

IncredibleBank Receives Innovation Award (from - Oct. 31, 2016

The Best Athlete Using Social Media Today - Not Who You'd Expect (from Huffington Post) - Sept. 6, 2016

3 Great Bank Accounts to Earn 1% - 4% on Your Money (from Kiplinger) - May 3, 2016

Are you reasonable or foolish? (from Jason Jennings podcast) - April 25, 2016

The Incredible Bank - What a Story (from Jason Jennings podcast) - March 7, 2016

The Best Savings Accounts of March 2016 (from Forbes) - March 3, 2016



The Fed and Savings Account Rates (from Forbes) - Dec. 17, 2015