About IncredibleBank

Three words tell our story.
Incredible. Customer. Experiences.

Creating Incredible Customer Experiences

Our mission is to grow our customers' entire financial relationship, and we believe that starts by providing an Incredible Customer ExperienceSM with every interaction. Whether you are a young family looking for your first home or an experienced business owner expanding operations, we have the products, the technology, and most importantly, the people, to get you to your incredible. Come find out how rewarding banking can be.

Where We Come From

IncredibleBank started in 1967 as River Valley Bank with a single location in Rothschild, Wisconsin. Over the years we grew to 16 locations in Wisconsin and Michigan's Upper Peninsula, and now we've even expanded into southwest Florida with our newest branch in Cape Coral. We were, and still are, a community bank in those areas with a focus on providing businesses and residents with top-notch banking products and services, but now under the name IncredibleBank.

Why IncredibleBank?

 With a name like IncredibleBank, we have a lot to live up to. Because our name isn't about us. It's about you. So we invest in the best in banking technology so we can ensure our promise of an Incredible Customer ExperienceSM follows you across any channel you choose to use to do business with us. In person, over the phone, online, or through our app, we promise to make your banking simple, easy, and on your schedule.

More About IncredibleBank

Looking for a new career opportunity?

IncredibleBank understands that our experienced team members are the key to our bank's success. That's why we work hard to provide excellent pay, benefits, and work/life balance for all associates. In fact, we are certified as a Great Place to Work®! Check out the great career opportunities currently open at IncredibleBank.


The strength of an organization starts with its leaders. Meet our leadership team!

Our Foundation

Did you know that when you bank locally, you help your community grow? That's right - your deposit dollars in a local community bank like IncredibleBank helps funnel more money into your community.

The IncredibleBank Foundation was started so we could better support local organizations and nonprofits. Learn about the IncredibleBank Foundation, and the programs we help support.


We're here to support you on your financial journey, wherever you are along your path. Whether you want to learn how to improve your credit, protect yourself from fraud, grow your business, or buy a home, we have resources for you!

Check them out in our blog.